Introducing Leads by Location

Wodify makes it easy to manage multiple locations in a single Wodify account. Our latest improvement, Leads by Location, allows you to segment and market to your leads based on their specific location and run campaigns with your unique branding and marketing strategy for each location. Check it out:

 

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Not sure what to do when it comes to setting up your marketing efforts? Try these easy-to-implement tips to get started:

  • Website Lead Capture Forms - Your website is a marketing tool and lead generation should be front and center for your website. Capturing lead details allows you to continue to market to visitors even after they leave your site, provides opportunities to continue to educate them on your offerings, and to continue to build trust so that you can convert your leads to a paying athlete at your gym. One way to successfully capture lead information is to leverage a lead form on every page of your website so visitors have easy access to fill out their contact information, pick their location of interest, and learn more about your gym's unique offerings.
  • Try using SMS Marketing Campaigns - If you haven’t started looking for ways to add SMS text message marketing to your marketing mix, now is the time. One of the great things about SMS is that nearly 100% of all devices on the market are SMS enabled, making it the mobile channel that offers the widest reach possible. Over 90% of text messages are read within 3 minutes giving you immediate access to your leads. unique SMS keyword campaigns for each of your gym's locations (US ONLY). Leads can text your location's SMS keyword and automatically enroll subscribe to your gym location's SMS feed. Make sure your SMS keyword is short, easy to remember, and specific to your gym's location like. "PHILLYFIT."
  • Create Personalized Email Messages - Wodify allows you to create custom lead segments (lists) based on their default location. By segmenting your leads by their location you can create personalized email messages with giving athletes the individualized attention they crave when they are considering your gym. Don't make your leads feel like just another athlete, make them feel like you can't wait for them to join your locations' already amazing community. The more targeted your communications with your leads, the better!

To get started with Leads by Location check out our help article or contact support at help.wodify.com for help getting set up.

Ready to put what you’ve learned into practice?
Download a free PDF handbook with many of NCFIT’s gym management procedures and philosophies that you can implement in your gym today.
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