How Foe Crossfit got 14 new leads in less than 24 hours

Yesterday we announced our SMS lead feature to help prospective athletes reach your box even more easily. Today we checked the system, and saw that FOE CrossFit out of Longwood, Washington implemented this feature and has received 14 new leads from athletes who are interested in signing up for the box!

We thought that was awesome, so we gave Dash Minick, one of the owners of FOE CrossFit, a buzz to hear his thoughts on what setting up our new SMS feature was like.


  • How did you hear about our new SMS feature? Well, the owners and I were in our weekly meeting and we went through the email that Wodify sent. We thought the feature sounded great — we love that it’s free — and decided to implement it right then. It honestly took five minutes to set up — the hardest part was figuring out what to write! But we set it up and posted it on our Facebook page, as well as my personal one.
  • Then what happened? We got our first lead almost immediately, and seven new leads in an hour. We were then able to call people back right as they sent in their texts. As of right now, we have at least three people coming in for an initial consultation to start their two-week trial, and 14 total leads in less than 24 hours.
  • How do you plan to use your keyword in the future? We’re going to include it on our website and flyers, and we’re going to have some stickers and QR codes made up around it. We’re excited to see how it progresses!

We’re going to follow up with FOE CrossFit’s progress in the coming weeks. Stay tuned!

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