How HYROX is Opening New Doors for Gym Owners: Insights from The Progrm’s John Singleton

How HYROX is opening new doors for gym owners: Insights from The Progrm’s John Singleton

How HYROX is Opening New Doors for Gym Owners: Insights from The Progrm’s John Singleton

As gym owners and coaches, staying ahead of fitness trends and offering innovative offerings is essential for business growth. HYROX, one of the fastest-growing fitness competitions in the world, presents an exciting opportunity to attract new members and expand training offerings. We sat down with John Singleton, founder of The Progrm, to discuss how HYROX can be seamlessly integrated into most gym's program offerings and why it’s gaining traction in the fitness industry.

Why gym owners should pay attention to HYROX

HYROX has been exploding in popularity, drawing athletes from both the CrossFit and endurance communities. Unlike CrossFit, which is designed around the “unknown and unknowable,” HYROX competitions are consistent in structure, featuring a predictable combination of eight workout stations interspersed with 1K runs. This format offers gym owners a unique opportunity to introduce a new style of training that’s approachable, structured, and easy to scale for members of all fitness levels.

Key benefits of HYROX for gym owners:

  • Attracting a new demographic – Runners, endurance athletes, and functional fitness enthusiasts are all drawn to HYROX.
  • Lower barrier to entry – Most CrossFit and functional fitness gyms already have the necessary equipment to start offering HYROX-style training.
  • Increased member retention – With a new program offering, members have a clear training goal that keeps them engaged and motivated.
  • Potential for business growth – Hosting HYROX-focused classes, events, or competitions can drive new revenue streams.

The Progrm’s HYROX training on Wodify’s workout marketplace

We know that integrating a new program into your gym can feel overwhelming. That’s why The Progrm offers HYROX programming designed specifically for gyms, taking into account space limitations, equipment availability, and member skill levels. With structured programming available on Wodify’s Workout Marketplace, gym owners can start offering HYROX classes without the hassle of creating workouts from scratch.

How to get started

If you’re interested in adding HYROX training to your gym, here’s how you can take the first step:

  1. Become an official HYROX Affiliate – Gain credibility and access exclusive resources by affiliating with HYROX.
  2. Explore the progrm’s official HYROX programming – Now available in Wodify’s Workout Marketplace, this expert-designed programming makes it easy to implement HYROX training in your gym.
  3. Host a HYROX simulation event – Attract local runners, endurance athletes, and fitness enthusiasts by organizing a HYROX-style workout to generate buzz and gauge interest.
  4. Engage on social media – Promote your HYROX offerings and events online to capture the attention of HYROX’s extensive audience and grow your gym’s visibility.

HYROX is more than just a fitness competition—it’s an opportunity to grow your business, expand your member base, and offer a new challenge to your community. With structured programming from The Progrm, gym owners can seamlessly introduce HYROX training to their members.

Schedule a demo to see how Wodify can help you streamline operations and grow your business.

Ready to put what you’ve learned into practice?
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