Making Your Gym Profitable (Part 4)

Making Your Gym Profitable | Part 4: Retaining Clients

In Part 4 of his video course on how to make gyms profitable, Two Brain Business founder Chris Cooper talks about the importance of member retention and its effect on a gym’s finances.

He illustrates this point by mapping out a typical client’s journey. By planning this out in advance and working to solve a client’s specific problems, owners can create a solid foundation that encourages them to stick around longer.

Keep learning with Part 5: Sales & Marketing

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