Wodify is a leading all-in-one fitness management software, trusted by over 5,000 of the world’s top businesses. With one of the largest & most accurate datasets in the industry, we decided to create this blog series in order to share specific metrics that are proven to drive results, insights from the most successful gyms, and how Wodify customers can track their progress.
Behind the Numbers has covered the importance of logging performance results and how it can increase member retention by 20%. Now, we’ll go in deeper to understand the rate at which members improve their performance over time.
In this Behind the Numbers (BTN as we call it behind the scenes) blog post, we will uncover groundbreaking data on:
After analyzing all results logged over-time within Wodify Perform, we uncovered the top 5 most logged workout components:
Way to not skip leg day, Wodify clients!
Days until 50 results logged…
Though it is highly dependent on how often the gym programs specific movements and how often the client logs their results, our results show the median time until a member logs the 50th result for each component as follows:
The typical member experiences considerable improvements after 50 logged workout results, but it takes consistency over a long period of time to accomplish this.
Keep logging results in Wodify to track performance improvements over time!
Now that we know how long it typically takes for a member to log their 50th workout result in Wodify, we wonder how much improvement takes place in that time.
Using the random sample of these millions of results, the rate at which clients improve in each component is shown in the graph below.
The key takeaways from this graph:
The typical member improves by 25-30% from their initial result in 4 of 5 of these workout components
Although the fastest rate of improvement for member is from the 1st result to the 10th, member still see ~5% improvement every 10 results after
We can see that the typical member has improved from their initial result to their 50th in each component as follows:
Below is a more detailed breakdown of the median back squat improvement since the initial result.
Logging performance results are crucial! Not only to members, but also for gym & studio owners in order to improve member retention. Remember, maximizing members; use of performance tracking can increase your retention by 20%, which means increasing your revenue by thousands of dollars (check out this infographic here for more detailed info).
If all of your member’s workout data is logged within Wodify at your gym or studio, then the are less likely to want to let all that valuable data go in switching to another fitness business.
We hope you found these insights & advice useful for your business! Keep an eye out for more posts in this series as we continue to explore the data in Wodify.
If you aren’t using Wodify yet, you can book a free consultation here.
Want to keep learning? Check out our other Behind The Numbers posts:
How You Should Really Be Keeping Track of Your Business Data
The Secret To Saving Time & Money as a Fitness Business Owner
Why Every Gym Needs Client Performance Tracking