Wodify is a leading all-in-one fitness management software, trusted by over 5,000 of the world’s top businesses. With one of the industry's largest & most accurate datasets, we decided to create this blog series to share specific metrics that are proven to drive results, insights from the most successful gyms, and how Wodify customers can track their progress. 

Intro

The holidays are approaching and you know what that means…Wodify’s Year in Review is HERE! ‘Tis the season of data.

Wodify Year in Review is an annual feature that analyzes and compiles data for every Wodify gym to help fitness professionals strategically improve their business in the next calendar year. 

The 2024 Wodify Year in Review is officially out, so what better opportunity to reflect on this year’s insights than in our final Behind the Numbers blog of the year! 

What this blog has in store for you:

1. Behind the Numbers review
2. 2024 Year in Review award winners
3. Celebrating success and setting new goals

A Year of Data

Before we dive in, let’s take a moment to look back at the lessons data has taught us in 2024: 

• ​​Behind the Numbers: The Secret to Cutting Your Lead Conversion Time in Half
• Behind the Numbers: How to Create a VIP Experience for Your Most Loyal Clients
• Behind the Numbers: CrossFit Open Domination with Wodify Insights
• Behind the Numbers: Turning Leads into Loyal Members

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Now let’s delve into the year in review category winners.

Year in Review Category Winners

We are so proud of the accomplishments of our Wodify Family (WodiFam). These metrics highlight the diverse ways Wodify gyms are excelling—through dedication, community impact, and innovative use of technology. Take a look at the winners of the 2024 Year in Review Awards:

• Most Classes Attended Per Client: House of Fitness had, on average, 106 classes attended per client.
• Most Personal Records: The Five Gym had, on average, 57 PRs per client.
• Most Weight Lifted: Crossfit Attila lifted, on average, 51,271 lbs per client.
• Most Promotions: CrossFit Senec had a total of 905 promotions.
  
  

Introducing a new category: Wodify Innovation Leaders

This year, we’re spotlighting gyms that excelled in feature adoption with the Wodify Innovation Leaders Award. These businesses are Wodify pros, using 90+% of Wodify’s 41 powerful features.

• CrossFit Elysium 
• Ralston Creek CrossFit 

Congratulations to all the winners! These achievements reflect your hard work and can inspire new goals as you plan for 2025.

Celebrating success and setting new goals

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1. Celebrate with your community

Wodify’s Year in Review is an opportunity to reflect on the last year of hard work by you and your loyal members. Use our social sharing templates to brag about your gym’s success and inspire pride in your community.

2. Innovate fearlessly

Our Wodify Power Users didn’t win by chance; they embraced innovation. Push the boundaries like CrossFit Elysium and Ralston Creek CrossFit. These gyms mastered Wodify’s features, using over 90% of the platform’s powerful tools to streamline operations and enhance member experiences.

Ready to innovate? Here are just a few of our newest game-changing tools you can use:

• Workflows: Automate critical tasks with pre-built recipes designed to help convert leads, celebrate member milestones, nurture new members, and win back lost clients—all while freeing you to focus on growth.
• Lead Conversion Board: Easily track and optimize every lead’s journey, ensuring you never lose sight of a prospect, boosting your sign-up rates.
• Online Sales Page (OSP): Provide prospects, drop-ins, and clients with a seamless way to make purchases and book online, anytime.
• Mass Emails: Reach employees, members and prospects at scale with personalized, beautifully designed emails that drive engagement.

Want to explore more? Visit roadmap.wodify.com to see all the features released this year and find inspiration on which new tool will take your gym to the next level.

3. Embrace data-driven strategy

Data is your competitive edge. Use it to analyze attendance trends, monitor peak performance periods, and predict potential churn. Not sure where to start? Wodify’s Customer Retention Platform creates custom reports to make tracking your analytics effortless.

Looking ahead to 2025

This year, we’ve celebrated big wins and shared data-driven insights to help you thrive. Here’s to another year of innovation and growth in 2025.

P.S. Keep an eye out for our monthly Behind the Numbers blogs in 2025—they’re here to help you track progress and maximize your success.